Employee Hypertension Program
Project status
Collaborators
Mathew Rusk, MD
Aba Barden-Maja, MD, MS, FACP
David Aizenberg, MD, FACP
Nicole McHenry, RN
Caitlyn McDonough, RN
Christina Worst, CRNP
Donna Donia, CSA
Terren Drayton
Penn Medicine Wellfocused team
Penn Medicine Data Science team
Penn Institute for Bioinformatics
Penn Medicine Primary Care Service Line
Innovation leads
Awards
HUP Clinical Effectiveness and Quality Improvements Initiative, 2015
Twine Health Coach Excellence Award, 2016
Funding
Independence Blue Cross
The Penn-CMU Roybal Center on Behavioral Economics and Health
Opportunity
Hypertension is high blood pressure over time, a condition that causes heart disease, stroke, kidney disease, and other severe health conditions.
One in three Americans are diagnosed with hypertension, and although it can be easily controlled with medication, about 50 percent of people with hypertension are uncontrolled. This means they are aware of their condition but have not adopted the lifestyle changes or daily medications necessary to achieve controlled blood pressure. For employers in the United States, hypertension is one of the most expensive health conditions, mainly because of complications that result when left untreated.
The traditional care model for hypertension requires patients to receive treatment for high blood pressure at a doctor's office, attend multiple visits to adjust medications, conduct repeat blood pressure readings, and participate in counseling. This process requires frequent travel and missing time from work to achieve blood pressure goals. Because of this intensive process, many patients struggle to remain engaged in treatment and ultimately don't gain control.
In 2015, when this work began, we estimated that of Penn Medicine's 26,000 employees, 2,700 had uncontrolled hypertension.
Intervention
Penn Medicine's Employee Hypertension Program blends innovative care delivery with new technology and behavioral economics to help employees with uncontrolled hypertension achieve and sustain controlled blood pressure.
Penn Medicine employees diagnosed with uncontrolled hypertension are referred to visit one of several convenient locations to enroll in the Employee Hypertension Program. During the initial visit, patients receive a treatment plan, prescriptions, an automated blood pressure cuff for at-home readings, and access to a dedicated hypertension nurse. After the appointment, a custom program supported by Way to Health enables patients to track blood pressure over time and receive counseling remotely.
In May 2021, the team introduced an automated chatbot to request and log blood pressure readings, triage measurements and participant messages, and provide scripted responses. When necessary, high blood pressure readings and messages requiring review are escalated to clinicians.
Impact
The Employee Hypertension Program drives better outcomes and improved patient experience. In year one, 94 percent of patients enrolled in the program achieved their target blood pressure within three months. And the program saved patients hours of time that would have been spent traveling to and participating in clinic appointments to manage their condition. The integrated chatbot, which accurately triages 99 percent of messages, has also reduced the burden on clinicians by escalating only the portion needing review – about one-quarter of all messages.
A team of researchers from the University of Pennsylvania extended this work with a program called BP Pal to explore whether a similar program can improve blood pressure monitoring among primary care patients at Penn Medicine.
Way to Health Specs
Learn more about the platformInnovation Methods
Design for delight
Design for delight
Design for delight
Design for delight
In 2017 and 2018, we hosted blood pressure screening events in high-traffic areas on campus that featured special guests - adoptable dogs from the Pennsylvania Society for the Prevention of Cruelty to Animals (PSPCA).
This delightful surprise got many employees' attention, causing them to stop and have their screening done. These events contributed to spikes in enrollment in the Employee Hypertension Program and an uptick in adoptions for the PSPCA.
Fake back end
Fake back end
Fake back end
It is essential to validate feasibility and understand user needs before investing in the design and development of a product or service.
A fake back end is a temporary, usually unsustainable, structure that presents as a real service to users but is not fully developed on the back end.
Fake back ends can help you answer the questions, "What happens if people use this?" and "Does this move the needle?"
As opposed to fake front ends, fake back ends can produce a real outcome for target users on a small scale. For example, suppose you pretend to be the automated back end of a two-way texting service during a pilot. In that case, the user will receive answers from the service, just ones generated by you instead of automation.
Fake back end
While the natural language model for the chatbot was under development, we alerted clinicians to messages requiring review and coordinated with them to refine clinical processes.
This allowed the team to resolve unforeseen issues before rolling out the automated system, including a programming quirk and patient enrollment challenges.