Nudge Starter Kit
Interested in learning more about behavioral economics and nudge theory? Check out the resources recommended by our staff below.
In this first set of staff picks, we're providing a "starter kit" with some nudge essentials. We'll share fresh recommendations seasonally, and you'll be able to browse previous picks in an archive hosted on this page.
Dr. Milkman blends behavioral science with practical tips for helping individuals change their behavioral and meet their individual goals. If you are looking for an accessible, clear explanation of various decision biases and how to leverage these to change behavior, then this is a perfect book.
We plan to add to and iterate on this content regularly. As such, we invite you to share feedback on your experience and suggestions for updates.